Global Big Latch On events take place at registered locations around the world, where people gather together to breastfeed and offer peer support to each other. Their friends, family and community join this celebration to promote and support breastfeeding. Volunteers from within the community host each location, hosting a Global Big Latch On event creates a lasting support network for the community.

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The Global Big Latch On takes place annually over three days during World Breastfeeding Week (1st – 7th August), it includes in person locations and virtual attendance. Our other World Breastfeeding Week Celebrations include Working Wednesday and Express Yourself. As a worldwide peer support and community development event, it aims to strengthen national and global support for breastfeeding and to improve the health of children and women around the world.

Global Big Latch On events aim to protect, promote & support breastfeeding families by:

  • Provide support for communities to identify and grow opportunities to provide on-going breastfeeding support and promotion in local communities.
  • Raise awareness of breastfeeding support and knowledge available locally and globally.
  • Help communities positively support breastfeeding in public places.
  • Make breastfeeding as normal part of day-to-day life at a local community level.
  • Increase support for people who breastfeed – they are supported by their partners, family and their communities.
  • Ensure communities have the resources to advocate for coordinated appropriate and accessible breastfeeding support services.

Global Big Latch On events are highly successful, targeted community development initiatives that raise awareness of breastfeeding, encourage the formation of support networks between breastfeeding persons, and aim to normalize breastfeeding as a part of daily life.

History Of Big Latch On

  • Women’s Health Action started the Big Latch On in New Zealand, in 2005.
  • Joanne Edwards (Small Beginnings Group, LLC) introduced the Big Latch On to Portland, Oregon in 2010.
  • In 2011, Annie Brown and members of Le Leche League USA worked with Joanne to grow the Big Latch On across the USA.
  • Women’s Health Action and the Big Latch On Global Coordinator Joanne Edwards of Small Beginnings Group, LLC joined forces in 2012.

Global Big Latch On records

2010 2 147 2,045
2011 5 412 5,687
2012 22 626 8,862
2013 28 845 14,536
2014 31 826 13,798 14,173 23,906
2015 28 654 14,889 15,336 36,502
2016 28 758 17,992 17,852 48,628
2017 23 725 17,790 18,036 50,383
2018 28 778 21,500 22,592 Almost 60,000

Please note people who exclusively express are included in the breastfeeding children latch count.