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What is a Global Big Latch On?

At a registered Global Big Latch On locations around the world, women gather together to breastfeed and offer peer support to each other. Their friends, family and community join this celebration to promote and support breastfeeding. Volunteers from within the community host each location, hosting a Global Big Latch On creates a lasting support network for the community.

What are the Global Big Latch On Goals?

The Global Big Latch On endeavors to protect, promote & support breastfeeding families by:

  • Provide support for communities to identify and grow opportunities to provide on-going breastfeeding support and promotion in local communities.
  • Raise awareness of breastfeeding support and knowledge available locally and globally.
  • Help communities positively support breastfeeding in public places.
  • Make breastfeeding as normal part of day-to-day life at a local community level.
  • Increase support for women who breastfeed - women are supported by their partners, family and their communities.
  • Ensure communities have the resources to advocate for coordinated appropriate and accessible breastfeeding support services.
Where did the Global Big Latch On start and how did it grow?

History Of Big Latch On

  • Women’s Health Action started the Big Latch On in New Zealand, in 2005.
  • Joanne Edwards (Small Beginnings Group, LLC) introduced the Big Latch On to Portland, Oregon in 2010.
  • In 2011, Annie Brown and members of Le Leche League USA worked with Joanne to grow the Big Latch On across the USA.
  • Women's Health Action and the Big Latch On Global Coordinator Joanne Edwards of Small Beginnings Group, LLC joined forces in 2012.
  • The Global Big Latch On is now coordinated by the Big Latch On Founders: Women’s Health Action and by Small Beginnings Group, LLC DBA Global Big Latch On. You can read more about organizational structure here.
Who coordinates the Global Big Latch On?

The Big Latch On Founders: Women’s Health Action coordinate the Big Latch On in New Zealand and Small Beginnings Group, LLC DBA Global Big Latch On coordinates the Global Big Latch On. You can read more about organizational structure here.

Who is Women’s Health Action?

Women’s Health Actionare the Big Latch On Founders and theycoordinates the Big Latch On in New Zealand. It is a not for profit, New Zealand registered charitable trust partially funded by the New Zealand Ministry for Health. Their vision is Well Women Empowered in a Healthy World.

Who is Small Beginnings Group, LLC DBA Global Big Latch On?

Small Beginnings Group, LLC DBA Global Big Latch On coordinates the Global Big Latch On. Small Beginnings Group LLC is owned by Joanne Edwards and offers family wellness and lactation services in Portland, Oregon.

What are the Global Big Latch On records?

Please note women who exclusively express are included in the breastfeeding children latch count.

Why is the Global Big Latch On not a Guinness Record Attempt?

The Global Big Latch On is not a Guinness World Record attempt for a number of reasons. Firstly the Multiple Location Simultaneous Breastfeeding record requires locations to have at least 25 breastfeeding women at the location latched for the one minute. As our aim is to create normal, by having small groups of women breastfeeding everywhere so that the world can see what it should look like and culture can change, having to leave out locations with less than 25 breastfeeding women would be against this central goal.

Other reasons the Big Latch On would not count include: we cover two days (only one day and time would count), we include expressing women which would not be counted and we count the number of children breastfeeding so that mums of multiples and tandem nursing can be given the credit deserved.

Why is the Global Big Latch On in August?

The first seven days of August are World Breastfeeding Week. The Big Latch On is held during these days as a celebration of World Breastfeeding Week.

Why does theGlobal Big Latch On happen on two days?

We wanted more people to be able to take part and for communities to have more flexibility about when to have their Big Latch On. By holding it on a Friday, workplaces and health clinics can be involved. By holding it on a Saturday women who work can take part.

Hosts can chose which day they hold their Big Latch On and they can even hold two if they want. Participants can attend both days and be counted on both days. Remember, it's still at 10:30am local time, whichever day you choose.

What is World Breastfeeding Week?

World Breastfeeding Week (WBW) was launched 22 years ago by the World Alliance for Breastfeeding Action (WABA) to focus and facilitate actions to protect, promote and support breastfeeding. The WABA coordinated WBW now involves over 175 countries and is endorsed by UNICEF, WHO, PAHO.
See http://worldbreastfeedingweek.net/ for the background and history to the WABA coordinated WBW, and previous the WBWs that WABA has organised.
For this years WBW theme and details please see http://worldbreastfeedingweek.org/

Why do we encourage lots of small locations?

A few people have suggested larger central locations for the Global Big Latch On. However, we feel that there are many benefits of having local, smaller locations. Some of these include

  • Breastfeeding women can stay local to their home; ideally, they would have a location within walking distance, but that might take a few years to achieve.
  • More breastfeeding women can take part across the world.
  • Keeping it local means that breastfeeding women can meet other local people and communities will grow.
  • Having a variety of locations means lots of businesses and community places can shout about how much they are willing to support breastfeeding; this will help women know that when they are out and about there are many places that will welcome them with open arms if they need space to nurse their baby.
What is the record for simultaneous breastfeeding?

The first record for one location was from Berkeley, CA, USA, in 2002 where 1,130 mothers breastfed simultaneously. The Guinness world record for one location is 3,738 mothers and for multiple locations is 15,128 across 295 sites. Both are held by the Philippines. Buoyed by their success, the Philippines have partnered every year since with other countries and in October 2010 recorded 9,826 nursing mothers in 325 sites in 16 countries.

Is the Global Big Latch On compliant with the WHO international code for marketing Breast-Milk substitutes?

The Global Big Latch On is compliant with the WHO international code for marketing Breast-Milk substitutes.

This means that we do not accept donations including funds or gifts from manufacturers or distributors of breast-milk substitutes, related equipment such as feeding bottles and teats/artificial nipples, or commercial foods marketed for children under six months.http://www.who.int/nutrition/publications/infantfeeding/9241541601/en/index.html.

How is the Global Big Latch On funded?

The global coordination of the Big Latch On relies on funding from commercial sponsors, private donations and our fund raising activities such as selling t-shirts. The continued success and growth of the Global Big Latch On is reliant on the amazing support from the community.
See Financial Statement here.

Who Sponsors the Global Big Latch On?

The coordination of the Global Big Latch On relies on funding from commercial sponsors, private donations and fund raising activities such as selling t-shirts. The continued success and growth of the Global Big Latch On is reliant on the amazing support from the community.
See full list of current sponsors here
See Financial Statement here
If you would like to find out more about how you can support the Global Big Latch On please click here

How can I support the Global Big Latch On?

The coordination of the Global Big Latch On relies on funding from commercial sponsors, private donations and fund raising activities such as selling t-shirts. The continued success and growth of the Global Big Latch On is reliant on the amazing support from the community. There are many ways you can be involved.
Volunteer your skills:
There are numerous ways in which volunteers currently contribute to the success of the Global Big Latch On for example:

  • Volunteer your skills at a global level to assist with newsletters, blog articles and photography. We’d love to hear from you; contact us here for more details
  • Volunteer your services at a local level such as massage, photography, bra fitting, baking or entertainment. Contact your local host via ////

Financial Contributions:
If you would like to make a financial contribution to support the Big Latch On please use the paypal link below. Please note that the Global Big Latch On is not registered as a non profit, so your contribution is not tax deductible. All contributions and funds raise will go directly to supporting the Global Big Latch On and ensuring it continues to thrive. PAYPAL

Commercial Sponsors:
Local Level Please search for your nearest location here and contact your local host via ////

Global Level
If you are interested in marketing and sponsorship opportunities with the Global Big Latch On, we would love to hear from you.
Please email us on [email protected] so we can create an exclusive package tailored to your businesses individual requirements.

How do I make a donation to the Global Big Latch On?

If you would like to make a financial contribution to support the Big Latch On please use the paypal link below. Please note that the Global Big Latch On is not registered as a non profit, so your contribution is not tax deductible. All contributions and funds raise will go directly to supporting the Global Big Latch On and ensuring it continues to thrive. PAYPAL

Can I volunteer to help locally?

Volunteer your services at a local level such as extra sets of hands to help on the day, massage, photography, bra fitting, baking or entertainment. Contact your local host via ////

Can I volunteer to help with Global Coordination?

Volunteer your skills at a global level to assist with newsletters, blog articles and photography. We’d love to hear from you; contact us here for more details

How is the Global Big Latch On Funded?

The coordination of the Global Big Latch On relies on funding from commercial sponsors, private donations and fund raising activities such as selling t-shirts. The continued success and growth of the Global Big Latch On is reliant on the amazing support from the community. See Financial Statement here

If you would like to find out more about how you can support the Global Big Latch On please click here

HOST FAQs

HOSTING A LOCATION

Who can register a location for the Big Latch On?

Any individual, organization, community group or company interested in promoting, protecting and supporting breastfeeding may register to host a Global Big Latch On location.

Who cannot register a location for the Big Latch On?

Any entity that is in violation of the World Health Organisation International Code of Marketing Breast Milk Substitutes.http://www.who.int/nutrition/publications/infantfeeding/9241541601/en/index.html

Where can this event be held?

In a backyard, at a playground, in a park, at a beach, in a local meeting room, at a civic center, in a hospital, health center, coffee shop, workplace, wherever you want to meet!

Can we have a private event?

Yes, when you register, select privacy location and your site will not be posted on the website. All public event sites will be posted on the website.

Is insurance required?

No, only if the owner of the event location requires a certificate. Most public places, businesses and homeowners have their own liability insurance.

Does Big Latch On provide insurance for locations?

No.

Can the Big Latch On be held virtually?

No. An important part of the Global Big Latch On’s aims is to build local communities and support normalisation of breastfeeding in public. We do recognise that online communities are an important source of support for many women;to celebrate this support and enable those unable to make it to a Global Big Latch On location we hold Sunday Selfies, on the Sunday of World Breastfeeding Week. You can find out more here.

Can we hold the Big Latch On as part of another event?

Your event can be part of a picnic, play date, fair or other activity of your choosing providing the activity is complaint with the WHO international code of marketing breast milk substitutes.

How can we spread the word about our location?

In past years most hosts have promoted their locations via Facebook, Word of Mouth and Family/friends. Please see your host handbook for other ideas about how to promote your location.

Can we set up our own website or facebook page?

Yes, you can set up your own facebook page or group for your location and you can use a website for your location. Please ensure:

  • That your site and pages contain an obvious link to www.biglatchon.org
  • That all content and wording are compliant with the WHO International Code of Marketing of Breast milk Substitutes.
  • That you include a link to your page and/or website in your location listing on the Global Big Latch On website – so that people can find you and that we can like you too!
Can we print t - shirts and other merchandise?

We use the funds raised from the sale of merchandise to help keep the Global Big Latch On running. We ask that you are respectful of the work and costs involved in running this global event by purchasing only official merchandise. You can learn more about the Global Big Latch On finances here.

Who can attend?

If your location is public and listed on the website then anyone can attend, including family members which may mean older children. If you have a reason for wanting to limit who attends to participants only, then please put this in the description of your location.
If your location is private and therefore not listed on the website only people who you invite will be able to attend.

How do we know how many people to expect at our location?

You don’t, its part of the fun of the Global Big Latch Onwhatever happens on the day happens. Participants can now pre register online via the Global Big Latch On website but they do not have to. Please remember participants may plan to attend but on the day go somewhere else or not make it out of the house.

Is there an age limit for breastfeeding children?

No, all breastfeeding children can take part.

What if no one turns up?

Please make sure you log in at www.biglatchon.org/host and add ‘0’ to the count. Use the experience as learning and build on it for next year! We appreciate all the hard work you did and thank you for trying.

How to I cancel my location?

Before you cancel your location, please consider whether someone else can take over the hosting responsibilities for this location? Global Big Latch On can assist you with finding a new host and help to address any other difficulties you may be facing. If you still need to cancel your listing, you can do so at any time by logging in to the website and deleting your location.Please be aware that you are responsible for making sure your community is informed of the cancellation. This means you need to spread the word about the cancellation in all the places you originally advertised and you will need to make arrangements for the women who have not heard of the cancellation and still turn up to your location.

FUNDRAISING, DONATIONS AND SPONSORSHIP

Can we charge admission to cover our costs?

No, but you can seek donations from local businesses and benefactors to cover your costs, as long as your sponsors do not violate the WHO International Code of Marketing of Breast-Milk Substitutes. Hosts are responsible for making sure the location sponsors are code compliant. http://www.who.int/nutrition/publications/infantfeeding/9241541601/en/ .If you are confused or unsure if a sponsor is ‘Code’ compliant please do not hesitate to contact Global Big Latch On [email protected]

Can we get sponsorship to cover costs or supply door prizes or gift/ goodie bag items?

You can use sponsorship to help cover costs like printing, advertising and supplying food and drinks. Some locations have local businesses provide goodie bags or turn their event into a pamper day with services such as bra fittings and massage!! Your local businesses might also supply you with spot prizes for participants or with drinks and snacks for your location. You can only accept support for your location from businesses that are compliant with the WHO international code for marketing Breast-Milk substitutes.
This means that you cannot accept – donations including funds or gifts from manufacturers or distributors of breast-milk substitutes, related equipment such as feeding bottles and teats/artificial nipples, or commercial foods marketed for children under six months. http://www.who.int/nutrition/publications/infantfeeding/9241541601/en/index.html. If you are confused or unsure if a sponsor is ‘Code’ compliant please do not hesitate to contact Global Big Latch On [email protected]

Can we fundraise and donate money to support the Global Big Latch On?

You can donate money to Global Big Latch On viawww.biglatchon.org. Money you donate will not be tax deductible. All funds donated will be used specifically to continue and grow the Global Big Latch On. If you would like to learn more about Global Big Latch On finances please see here

THE LATCH ON COUNT

What if some breastfeeding women have not had time to fill in the official registration form before 10:30am?

They can still take part and be counted. BUT please ensure that all women have filled in the official registration after the 10:30am breastfeed. In fact, we suggest all registration stop at 10:20am so that women and children can be settled and ready for the 10:30am latch on.

How will women know when the count starts?

We suggest you settle everyone down at 10.20am. With a ten second count down just before 10.30am, this way as many breastfeeding women as possible will be able to get their children latched on.

What if we are not ready to start the Latch On Count at 10:30am?

Don’t worry if you are running a bit late, or some children don’t latch on exactly at 10.30. Anyone who is breastfeeding around this time can be counted (i.e. within a 10 minute time period can be counted). We support our hosts to use their discretion to make the Global Big Latch Ona fun and inclusive event.

What is the best way to count participants?

Breastfeeding women should raise their hand when latched on between 10:30-10:31am, the counters can then count the number of hands raised. You can use welcome cards to help with large groups or to double check your numbers.

Using welcome cards to help count large groups and to double check the count?

You can download and print out small welcome cards that you can give to each woman as she registers. These have information on them so the women know what to and they can also be used to help with the count. Have all the breastfeeding women raise their hand with the card in it when they are latched on between 10.30 and 10.31am. Counters can collect the cards and count them after the latch on. This is useful for large groups and as a way to double-check the count.

How many counters do we need for our location?

A ‘counter’ is someone you (as the host) have identified before the event to count the number of children ‘latched on’ at your venue/location. It is best to choose someone who is not also participating. We suggest having at least one ‘counter’ for groups of less than 10, and at least two for groups greater than 10. At the end of the latch on, the counter or host needs to complete and sign the statement at the bottom of the registration sheet.

What if the woman is breastfeeding twins or tandem feeding – does this count as 1 or 2?

As we are counting the number of children, breastfeeding twins or triplets (or more!) counts 2/ 3 even if they are not all breastfeeding at the same time. We figure that’s fair enough!

What if someone participates on both days?

As the count is for the number of latches, it is fine for breastfeeding children to be counted separately on each day.

What does 10:30am local time mean?

Similar to the celebration of New Year, every hour in succession for a 24-hour period, countries in one time zone will breastfeed simultaneously.Whenever it is 10:30am in your time zone, it is time to latch on. Beginning in New Zealand’s time zone, everyone will nurse together at 10:30am NZDT, an hour later everyone in the Eastern Russia time zone will nurse when it is 10:30am for them, and so on around the globe, until the last mothers from the Western Aleutian Islands, Alaska USA nurse at 10:30am in their time zone.

How do we make sure that our clocks are synchronized and we are simultaneously breastfeeding with everyone else in our local time?

Please set your cell/ mobile phone to auto update the time and then use that time to ensure you are synchronized.

How do I report my numbers immediately after the Big Latch On?

To report your numbers you must log in at www.biglatchon.org. and complete form. You have until 4.30pm local time to do this. You will need to report:

  • The total number of latches during the latch on period
  • total number of breastfeeding women who were at your location
  • The total attendance at your location. This number includes everyone who was there to support your event, regardless of age.

PAPERWORK AND PHOTOS

Do we have to have photos of our event?

You no longer need to supply official evidence, but we would still love to receive photos from your location.

Who is responsible for gaining permission for the photos or film taken?

The participation registration form includes a section for participants to give permission for their photos to be taken and for these photos to be used by Global Big Latch On.

You are responsible for ensuring you have the participants’ permission for all the photos and any film footage taken at your location and by sending those photos or film in you are agreeing that you have permissions from all those in the images.

What if a breastfeeding woman does not wish to be photographed?

Breastfeeding women who do not wish to be photographed should be separated from others so they will not inadvertently appear in a photographer’s field. Photographers and videographers should be made aware of their preferences.

How can name badges help with identifying women who do not wish to be photographed?

When women sign in and complete the registration form give those who sign the photo waiver a ‘green’ pen to create their name badge and those who do not wish to be photographed a ‘black’ pen. Then let your photographer know the colour code. You might still need to sit women who do not want to be photographed together so that they not inadvertently appear in a photographer’s field. Please note pen colours that you choose do not matter as long as they are different and everyone helping sign in the women and take pictures knows what colours you are using.

Can we use our own paperwork?

No, you must use the paperwork provided by Global Big Latch On.

Do I have to complete afeedback form?

Yes, all hosts must complete their feedback form in order to have their locations count be included in the total. Your feedback is really important to us and it is the only way we can evaluate the work we are doing, thank you for taking the time to complete the feedback forms and for encouraging those who attended your location to complete the participant feedback form.

Where do I complete my feedback form?

We would prefer you complete the feedback via the website. If for some reason this is not possible printable copies are available on the resources page.

Do participants need to complete an evaluation?

We do not require participants to complete a feedback form as part of the official count, although we would appreciate feedback from as many participants as possible. Please encourage everyone who comes to your location to complete the form, this will be emailed to them and can also be found here

What forms must I send in after the event?

Please send

  • Registration forms with completed counter/host statement
  • Global Big Latch On host feedback form (or complete online)
  • Participant feedback forms if you used printed versions at your location
When is the deadline for the Big Latch On paperwork?

Please see this years rules for the paperwork deadline.

INFORMATION USE AND PRIVACY

Where will my information be listed?

Information you have provided when registering as a Global Big Latch On host will be listed with your permission on the official Global Big Latch On website (this will let breastfeeding women know about your location). Information you provide via feedback forms will not be publically listed unless specified below.Global Big Latch On will not use information provided via feedback forms in any way that will publically identify you unless you have given prior permission

How will my information be used?

Information you provide via feedback forms will used for evaluation purposes and may be used in publications promoting the Global Big Latch On. This information will not be used in any way that will publically identify you unless you have given prior permission.

Please Note: It is the responsibility of individual venue/location hosts to ensure that participant information remains confidential and / or is restricted to use which participants have given their permission.

USE OF BIG LATCH ON/ GLOBAL BIG LATCH ON BRAND

Can we use of Logo?

By registering as a Global Big Latch On host you are automatically given permission to use the Global Big Latch On name and logo and other brand features as per the agreement below. All others need to apply for use by emailing [email protected]

Written Agreement for use of Global Big Latch On Brand Features

This agreement is between Small Beginnings Group, LLC DBA Global Big Latch On (herein Global Big Latch On) and Registered Hosts of Global Big Latch On Locations/Venues (herein ‘Host’).

By registering to host a Global Big Latch On location/ venue, you are agreeing to using Global Big Latch On /Big Latch On Brand Features as described by this written agreement, the general guidelines and terms and conditions of use.

If you wish to use the Global Big Latch On/ Big Latch On Brand Features for something not authorized in this agreement then you will need to complete the approval process to gain permission.

As a Host you have permission to use the following Global Big Latch On / Big Latch On Brand Features, in the manner described below:

  • You agree to use all Global Big Latch On / Big Latch On Brand Features only for the purpose of promoting the Global Big Latch On and breastfeeding
  • You agree to use all Global Big Latch On / Big Latch On Brand Features only in contexts that are compliant with the World Health Organization International Code for Marketing Breast Milk Substitutes.
  • The Global Big Latch On Logo –must be used as it is provided, no changes made to colours, typefaces or lay out.
  • Small Beginnings Group LLC Logo – can only be used by gaining separate permission.
  • Promotional materials including but not limited to posters, flyers, welcome cards, and merchandise produced by Global Big Latch On must be used as they are provided, no changes made to colours, typefaces or lay out.
  • Paperwork must be used as it is provided; no changes made to colours, typefaces or lay out.

PARTICIPANT FAQ’s

WHO CAN PARTICIPATE

Can I take part in the Global Big Latch On?

The Big Latch On is part of World Breastfeeding Week and the focus is on breastfeeding and breastfeeding support, but we are flexible on the way in which this is done. The Big Latch On is designed to be as inclusive as possible. We welcome anyone who wants to attend as a supporter to come along. If you are in doubt about whether or not you qualify to be included in the official count, speak to your local host and they can answer any questions or concerns.

What if I exclusively express milk for my child?

Exclusively expressing women are included in the latch on count by expressing milk during the official time period. Of course, they are also included in the breastfeeding women and total attendance counts.
Exclusively expressing women and those who express to donate milk are invite to participate in Express Yourself, you can find out more here.

What if I am breastfeeding twins or tandem feeding – does this count as 1 or 2?

As we are counting the number of children, breastfeeding twins or triplets (or more!) counts 2/ 3 even if they are not all breastfeeding at the same time. We figure that’s fair enough!

Is there an age limit for breastfeeding children?

No. Breastfeeding babies and children of all ages are welcome to attend.

Can I use a supplementer or SNS or nipple shield?

Yes you can.

How large must an event be to be counted?

It can be as large as you want, or as few as 2 mother-baby dyads, as long as there is at least one non-participating adult witness present to verify the results. See Witnesses, Count and Time FAQ's for more information.

HOW DO I PARTICIPATE?

How can I find a public location in my local area?

Visit www.biglatchon.org andsearch locations

There isn’t a location near me, what can I do?

New location registrations are accepted right up to the day before, so even if there is not a location near you, one may be listed nearer the time. If there is not currently a location in your area, you could host one yourself. Hosting is easy, fun, and a great way to connect with other breastfeeding women in your community. Information on hosting can be found here. If there is no venue near you, and you do not wish to host your own event, you can take part in the Big Latch On Sunday Selfiesonline. Information on the selfie campaign can be found here.

Do I need to register in advance?

No, you do not need to register in advance to attend a Global Big Latch On location. If you would like to let your host know that you plan to attend you can do so via our website. If you choose to pre register your location host will be able to let you know if there are any changes and make sure you have the most up to date details for that location. You can also contact the host of your chosen location via our website.

Can I come to more than one Big Latch On?

The Big Latch On takes place over two days, so if you would like to, you are welcome to attend events on both days. You can only be included in the official count once per day.

I have been invited to a location that is not listed on the website, what does this mean?

The locations can choose to be private and not listed on the public pages of the website but if this is the case you should know the people who are inviting you to attend.

Does it cost anything to attend a Big Latch On location?

No, attending the Big Latch On is free.

Can family and friends come with me?

Yes.Support of family and friends is so important for your breastfeeding journey and we encourage you to bring as many support people with you, as you like. Their attendance and support will be recorded and count for the Global Big Latch On Total Attendance Record.

What do I need to do on the day?

Make sure you arrive in plenty of time before the official latch period begins. It is usually a good idea to arrive by 10am. This allows plenty of time to get settled in and comfortable. There are registration forms that you will need to complete before the Latch On; you will need to sign in on the day even if you have pre-registered. Listen out for the count down to the latch period and latch your child or children. Put your hand up so you can be counted. Remember on the day your host and location volunteers will let you know what you need to do and help guide you. After the Global Big Latch On, you will receive an evaluation forms via email. Your feedback is important so that we can continue to improve the Global Big Latch On each year, so please take a moment to complete the feedback survey.

What if I do not wish to be photographed?

There may be media or photographers present at your location. If you do not want to your photograph taken and used by Big Latch On, please do not complete the waiver on the registration form and please make sure your host knows so they can ensure you will not inadvertently appear in a photographer’s field.

Where can I make a donation to support the Big Latch On?

You can donate money to Big Latch On via the www.biglatchon.org. Money you donate will not be tax deductible. All funds donated will be used specifically to continue and grow the Global Big Latch On.

Where can I get official Big Latch On t- shirt or other merchandise?

You can order limited edition Global Big Latch On T-Shirts from our store here; remember all the profits from selling t-shirts and other merchandise go directly to supporting the Global Big Latch On.